Sub-measure 1 Lobby for better public transport to the work site

Before you can expect employees to use public transport, it's essential that attractive services are provided. There is little point in trying to encourage use of public transport if it takes twice as long as the same journey by car. If services in your area are not attractive, you can lobby the authorities and public transport companies for a better service.

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Sub-measure 2 New or better company bus service

Many larger companies (especially with shift-working) run a company bus service for their employees. This is very often a relic from the 1950s or 60s when private car ownership wasn't that common. Nowadays mobility related problems are causing a revival of this kind of dedicated company bus services. Old company transport systems are being updated and new companies discover the advantages of company bus transport. In some cases, neighbouring companies work together to implement new direct bus lines.

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Sub-measure 3 Private feeder services for public transport

In situations where a public transport connection directly to the company is not feasible (e.g. when the company is located in an isolated area or the public authority has no resources to provide a direct service), the company itself, possibly in collaboration with neighbouring companies, can provide its own feeder service to link the company to the existing public transport network.

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Sub-measure 4 Collective taxis

Collective taxis are taxi services that are provided by a company or a group of companies to transport employees to a particular destination. For the journey to work, they are mostly used to bring employees to a public transport stop or station. These services generally cost less then normal taxi services and they a higher quality service than buses.

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Sub-measure 5 Bike and ride

Bike & Ride (bicycle + collective transport) is a typical form of intermodal transport. Employees living in areas not directly served by public transport or company buses use their bicycles to cycle to an efficient collective transport stop (if possible with direct connection to the company). Another form of Bike and Ride is when the employee makes the first part of the home to work trip by public transport and then uses a bicycle for the final leg to the company. This way, the company becomes more accessible from distant stations or bus stops.

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Sub-measure 6 Park and ride

Park and ride is the combination of a car trip and a public transport trip. It can be used to reduce private car use in city centres (the last part of the trip), but it is even better to encourage employees to drive from home to nearby public transport stops. In this last case, the reduction of private vehicle mileage can be much higher.

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Sub-measure 7 Van-pooling

Van-pooling is often applied in the United States where public transport is less developed. It is cross between collective transport (company buses) and car-pooling. The difference with car-pooling is that the vehicle is not owned by one of the poolers. The difference with taxi or company bus systems is that the driver is not a professional taxi or bus driver but a member of the van-pool.

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